Greece is set to welcome 28.2 million international tourists this summer

Greece’s tourism industry is expecting a busy summer period, as international air travel to the country is set to rise significantly. According to INSETE’s Air Data Tracker, 28.2 million air seats are scheduled for Greece this summer, a 4.6% increase from 2024. 

Bookings to Greece are currently up by 8%, according to the Bank of Greece. Leading the charge as the top Greek destinations for the summer season are Crete (+10%), Rhodes (+15%) and Zakynthos (+44%), which all have set new records with double digit increases in demand. 

Introducing Lonely Planet’s newest cluster of Greece Titles

Lonely Planet is excited to announce 6 new editions of some of our bestselling Greece titles, including Greece 17, Greek Islands 13, Experience Greece 2, Crete 9, Pocket Athens 7, and Athens City Map 2.

In these new releases, local travel experts reveal key information on how to plan the trip of a lifetime to some of Greece’s most iconic destinations. These guides feature an updated structure and design, and local recommendations to help travellers have unforgettable experiences and create their own unique trip. 

Digital Assets to Support the Promotion of Lonely Planet’s Greece Products

To support the release of Lonely Planet's new Greece Guidebooks, we have created a suite of assets that can be used by retailers to promote the book to customers.

Lonely Planet's New Greece Releases

  • Greece 17 I 9781837583256 | USD $27.99 | GBP £18.99 | AUD $39.99 | NZD $44.99

  • Experience Greece 2 I 9781837583232 | USD $26.99 | GBP £17.99 | AUD $36.99 | NZD $36.99

  • Greek Islands 13 I9781837583263 | USD $26.99 | GBP £16.99 | AUD $36.99 | NZD $36.99

  • Crete 9 I 9781837583201| USD $24.99 | GBP £15.99 | AUD $32.99 | NZD $36.99
  • Pocket Athens 7 I 9781837583294| USD $14.99 | GBP £9.99 | AUD $21.99 | NZD $24.99

  • Athens City Map 2 I 9781787015241| USD $9.99 | GBP £5.99 | AUD $14.99 | NZD $19.99